Obiter Dictum

Woman's virtue is man's greatest invention --- Cornelia Otis Skinner

Tuesday, June 8

Old Stuff

I know a couple of my readers (and I only have a couple) just took offense! See? This post isn't even about YOU. This time. Anyway, I'm addicted to looking through old magazines. Whenever we get some from storage, I'm checking them out, mostly looking at the fascinating ads. So, a reference book came across my desk today. Those Were the Good Old Days: A Happy Look at American Advertising, 1880-1930. Here are some of the highlights:

Dr. Scott's Electric Hair Brush: An Honest Remedy. It is warranted to cure Nervous Headache in 5 minutes! Dandruff and Disease of the Scalp! Prevent Faling Hair and Baldness! Promptly Arrest Premature Grayness! Make the hair grow long and glossy! (1884)

FAT FOLKS using "Anti-Corpulene Pills" lose 15lbs a month. They cause no sickness, contain no poison and never fail. Wilcox Specific Co. Phila, Pa. (1885)

The Portraits of Healthy Infants
Sent by Thankful Parents
Offer Irrefutable Evidence
Of the Excellence of
Mellin's Food for Infants and Invalids (1891)

Study Law at Home! Take a course in the Sprague Correspondence School of Law. (Incorporated) Send 10ยข stamps for particulars...(1894) Yes!

Ear Cap. For remedying Prominent Ears, Preventing Disfigurement in after life. In all sizes. Price $1.25 (1892)

American Mercedes 70 H.P. Demi Limousine Touring Car. $10,000. This is the Handsomest Car in the World. Something Entirely New. Immediate Delivery. (1907)

You know, I'm thinking that if Ivory Soap is still only 99 and 44/100ths pure after all this time (there is an ad in here dated 1885) then it might as well just give it up.
I'm not quite halfway through the book, but my favorite ad so far is this:

The Men we Love and
The Men we Marry.

Are there generally two men in a woman's life-- the man she loves and the man she marries?
A woman, keenly observant, and who has seen much of girls and women, holds that it is more often true than many suppose. Then she explains how it comes about: what it can mean, in suffering, to a woman, and what is the duty of a woman to be the wife of the man she married, not that of the man she wishes she had married.
A thoroughly feminine article is this. Men will not undestand it, but women will.
It is in the October Ladies' Home Journal 15 cents Everywhere (1910)

More ads tomorrow.

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